The Brief
Plan and design communication of Little Caesars’ freshly articulated “Brand purpose” to both corporate and franchise divisions of the organization
 
My Role
Strategy, Design, Art Direction, Production, Project Management
 
The Biggest Challenge
Extremely tight deadline required us to pack photo shoots at six locations into a 48 hour period
 
The Best Part
Eating pizza and goofing off with a classroom full of elementary school kids who were beside themselves that they got to have a pizza party at school